WOW what a first day…
Drupa is living up to its reputation of bringing new technology to the industry. Historically companies have introduced new technologies to Drupa that will are expected to hit the market by the following Drupa (4 years out). Depending on where products are in their development cycle the 4 years could be 2 or even one year away. This is what we saw today. Unfortunately, due to flight delays our time on the floor for day one was cut to about 3 hours, but what a 3 hours! First we met an old client who is working on a new technology which will be ready to be shown in a year or two (with technology this could be twice that). This company is well under the radar of users and most technology developers as well but the promise of this new digital printing technology is quite interesting (which is a step or two before ‘promising’). I can not say much about it but we promise we will be keeping our eyes on it for you.
After seeing the ‘future’ we went to the place on the floor that seemed to be BUZZING, you guessed it, the Landa booth. Unable to catch the entire presentation by Benny Landa, due to our arrival delays, we were able to see the new presses that all the hype is surrounding. We have to say we were impressed!
The user interface strikes you right off the bat, it looks like the workstations that Jordy and Data worked at on the Enterprise. The whole front panel is the screen. The user interface is similar to a big iPad with icons that move by using one or two fingers, so clean and simple a child could operate it. Short of its sexiness, it will be up to the market to tell us if it is practical in a production environment.
We did learn that the paper handling of the S10 (S for Sheet) press designed for folding carton production, was engineered by Komori, a company who knows about sheetfed carton presses. The S10 is looking at Beta launch in 2013, and we can tell by the print samples (which they display on the wall for all to see) that there is still some work to be done from an image streaking perspective. The image intensity and density of color seems to be very good but they freely admit there is still work to be done and will hold off pushing it into the market until these issues have been addressed. We will spend more time in the Landa booth over the next four days and continue to report what we see. We have yet to report on the Flexible Packaging press, so stay tuned!
From the Landa Booth we headed to the HP Press Conference. We felt a little bad for HP – particularly the Indigo division – as they have some HUGE news of their own which has been a bit overshadowed by the Landa announcements. We had the privilege to attend their Pre-Drupa event in March to get a sneak peak of the new press line (read about it here). We have dubbed the 0000 (or ought 4) the 10000 (no comas) a 20 by 30 inch sheet fed press, the 20000 off the same engine which is a web press for the Flexible Packaging market and the 30000 for the Folding Carton market. We will be spending time in their booth the next day or two, and we will report on the latest news in detail. Don’t worry, we won’t forget to review the label press innovations based on their current engine – that should peak your interest enough to tune in tomorrow!
So, for a short day there was much to see and talk about. For up to the minute images and coverage, follow @DigitalKevin on Twitter or hashtag #DrupaPack. Be sure to continue to check out the Digital4Packaging Blog at Package Printing Magazine’s website.
Jeff and I are on our way for an exciting week at DRUPA! We will be looking for the latest announcements, news, and information about all things packaging! We would love for YOU to join us on our journey and stay up to date on our latest insights by:
- Following Kevin on Twitter at @DigitalKevin, he’ll be using hashtag #DrupaPack
- Reading our daily show briefs available on Package Printing Magazine’s website at: http://www.packageprinting.com/channel/digital4packaging
Get the details of our analysis by ordering our ‘Trends Assessment of Folding Carton Solutions Report’ which will be available on our website shortly after our return from Drupa.The report is a high level assessment of what we think the key developments are in digital printing and finishing for the Folding Carton Sector coming out of Drupa. If you would like more information or be notified when the report is available, send us an email at firstname.lastname@example.org.
- We will be focused on Digital Printing and Finishing and all related innovations for Packaging. Anything that will help; Brands Get To Market Faster, Alleviate Production Bottlenecks, Offer Marketing Opportunities…and a lot more.
The hype around Benny Landa’s Nanographic printing process has overshadowed the huge news from HP Indigo with two Packaging Specific Printing Presses for Packaging, the 20000 for Flexible Packaging and the 30000 for Folding Cartons. While we can not wait to see the Landa presses up close, and hear the Benny Show in the live theater there is lots of other news to cover too.
HighCon is introducing the Euclid, a digital die cutting and creasing system for Folding Cartons. Xeikon is showing their proven suite of 3000 series digital presses that have been printing Labels and Folding Cartons for some time…they will also be showing their new Quantum technology that will ultimately make it to packaging solutions for them (if I read the tea leaves correctly). The stalwart analog press manufactures of flexo and offset systems have not ignored the industries needs either, all will be showing innovations and new systems to better serve their portion of the packaging marketplace, we will be covering them too.
Workflow will continue to be a key driver of the digital technologies. Pantone Live and a myriad of other technologies out of EskoArtwork, Kodak and others will be shown and we will be there to tell you about them.
This is the Interactive Drupa, be sure you are part of the show whether you are there or not…We will keep you informed on Digital Printing and Packaging.
Stay tuned for our live show coverage!
Kevin Karstedt & Jeff Wettersten
Karstedt PartnersContinue reading